
The Porsche Principle
This estimate gets to the guts of all that makes Porsche what it truly is. As as an organization, a brand so when an automotive manufacturer. And all of the values that characterise our work as well as our vehicles are covered by it. It's no wonder, therefore, that no-one can describe this better than the individual who created the very first sports car to bear the Porsche name: Ferdinand Anton Ernst - or Ferry Porsche, for short.
In the beginning, I couldn't get the car I'd been dreaming of: a small, lightweight sports car which uses energy economically and looked around. Therefore I decided to assemble myself to it.
Ferry Porsche
His dream of the perfect sports car has consistently driven us - throughout our history. And we get nearer each and every day, to attaining it. With every model, every development and every concept. Along the way, we follow a plan, an ideal that unites us all. We refer to it just as the Porsche Principle. The fundamental principle is to consistently get the most out of everything. From day one, we have strived to translate operation in the most intelligent way possible - into rate - and success. It is no longer all about horsepower, but more thoughts per horsepower. This rule originates on the race track and is embodied in every single one of our cars. We call it "Intelligent Functionality".
Porsche is a unique firm with strong ideals. Our values and philosophies permeate through everything we do to ensure that we consistently remain true to our principles. We constantly meet our own demands that are high and have a certain idea about who we are and how we approach things. At Porsche, despite what others might be doing, we as a consequence seek to stretch boundaries and are committed to continual improvement.
Predicated on the principle of reaching maximum output from minimum input signal, this race-inspired philosophy is integral to each and every one of our automobiles since day one. Considering that the 356 Nr. 1 was built.
Where this confidence comes from? The answer is simple. We never forget who we're.
Did Porsche Sports Cars become design icons? Because they were successful? Because people found them "appealing"? Yes, what goes without saying. On the other hand, the really amazing thing was the harmony of the design theory, by which design follows function.
A Porsche is immediately recognisable. This is thanks to contours and the distinctive design idiom: the wings which are more in relation to the bonnet, the roofline, the strong shoulders. Attributes that every Porsche model has picked up on and reinterpreted for more than 60 years - for nature and its own era.
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